Manage Ad Marker Rules

  • Actualizado el 21 de ene. de 2026
  • Publicado el Jul 4, 2024
  • 3 minuto(s) de lectura
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Create duration-based rules for automatic pre- and post-rolls and mid-roll ad reminders. Changes to ad marker rules affect new clips only, not existing clips.

Publishers who use the Triton Advertising Platform (TAP) can set ad marker rules in Omny Studio that specify the minimum number of ad markers and ads per marker for a clip, based on the clip duration. You can also remind users to place the recommended amount of mid-roll ad markers based on the clip's duration before publishing that clip.

Es importante tener en cuenta que existen dos comportamientos distintos relacionados con las reglas de marcadores de anuncios:

  • Las reglas previas y posteriores al podcast funcionarán automáticamente: si un clip cumple una regla, los marcadores de anuncios pre-roll y post-roll (y los anuncios por marcador) se agregarán automáticamente donde se especifique.

  • Dado que los usuarios deben colocar manualmente los marcadores de anuncios durante el podcast, las reglas relativas a los marcadores de anuncios durante el podcast recordarán a los usuarios que deben colocar los marcadores de anuncios durante el podcast recomendados en función de la longitud del clip. La configuración de anuncios por marcador será automática.

Users can optionally override rules user during publishing. If a rule is overridden, Omny sends a warning email to a designated contact. For details, see Override Ad Marker Rules.

Like most settings in Omny Studio, settings for ad marker rules follows the settings inheritance hierarchy. For example, you can apply the same setting to all programs in a network or optionally override the setting for a single program.

Reglas de ejemplo

You could set a duration-based rule which specifies that for clips longer than 30 minutes within a certain program:

  • A pre-roll marker with three available ad slots is automatically added to the clip.

  • Two mid-rolls are recommended to the user publishing the clip.

  • A post-roll marker with two available ad slots is automatically added to the clip.

Para ese mismo programa, también puede establecer una regla que especifique que para clips de menos de 30 minutos:

  • A pre-roll marker is added with one available slot is automatically added.

  • No mid-roll ads are recommended.

  • A post-roll marker with two available slots is automatically added.

Configure Ad Marker Rules

You can access the ad marker rules configuration screen at Settings > Monetization at the organization, network or program-level.

To create a rule, select Add new rule.

Set Clip Length

Aquí es donde puede configurar la longitud del clip al que se aplicará la regla.

  • "Más corto que" establece un límite de duración superior. Por ejemplo, elegir 00:12:00 significa que cualquier clip con una duración inferior a 00:11:59 tendrá esta regla aplicada.

  • "Más largo o igual que". Por ejemplo, elegir 00:12:00 significa que cualquier clip con una duración exacta de 00:12:00 o superior tendrá esta regla aplicada.

  • Entre permite elegir dos veces, siendo el primer valor mayor o igual que, siendo el segundo un límite de duración superior, menor que y no igual a.

  • Cualquier longitud significa que cualquier clip publicado puede verse afectado por esta regla.

Set Pre- and Post-roll Marker Rules

Once you've set your Clip length, you can configure how many pre- or post-rolls are required.

  • Pre-roll required and Post-roll required checkboxes ensure that any clip which is published in the future that matches your rule will automatically have a pre- or post-roll marker added.

  • Ads per marker specifies how many ads per marker will be applied to clips that match this rule.

  • Optional: Ads per marker applies the ads per marker setting based on the clip duration rule to any manually placed pre-roll markers.

Set Mid-roll Marker Rules

  • Check Mid-roll(s) required to display a reminder to users to place the recommended ad markers if the clip matches the duration rule.

  • If a user tries to publish a clip without adding the recommended mid-roll ad markers then they can optionally override the warning. This triggers an email alert to the designated contact. For details, see Override Ad Marker Rules.

  • The ads per marker value determines how many ads per marker will be applied to midroll ad markers in clips that match the duration rule.

  • You can optionally set the ads per marker value without checking Pre-roll required and Post-roll required checkboxes. This applies the ads per marker setting based on the clip duration rule to any manually placed pre-roll markers.

Create Multiple Ad Marker Rules

Select Add new rule to add additional rules so that all clip lengths are covered. You many not create two rules with overlapping durations.

Enforce Settings

Check Enforce setting across this organizat845ion to lock your configuration at the program and network levels. You also overwrite existing ad marker rules already specified at program and network levels. Por ejemplo, si aplica una configuración en la organización, bloqueará todos los programas y redes en esa configuración y sobrescribirá las reglas en esos niveles secundarios.